New Coliseum Name Within 30 Days?

According to the Sports Business Daily Journal, the refurbished Coliseum could have a corporate name within 30 days.  When news broke last year that they would seek a naming rights deal for the arena I tried to think of who it could be but nothing really fit for me so I am curious to see who ends up getting the deal.  Additionally, like was alluded to in a Newsday article last year, I hope they follow through with having the Veterans Memorial name still serve a presence on the grounds, it would be a real shame if they failed to do that.